Fine Jewelry
Crafted To Sparkle, Built To Last

We receive a multitude of questions about fine jewelry and
thought it be a good idea to answer some of the most asked
questions right here. First and foremost, if you don’t already
know it: all jewelry is not Fine Jewelry!
What is Fine Jewelry?
Fine Jewelry is defined as
jewelry made of a precious metal such as Platinum, Gold or
silver and set with precious or semi-precious stones. Why is
it important to make this distinction? Because all too often
individuals are purchasing fashion jewelry and falsely
assuming their jewelry is worth more than it is.
Fashion Jewelry
vs. Fine Jewelry
Fashion jewelry, commonly called
cheap jewelry, almost diamonds, budget-friendly jewelry and
costume jewelry, can be best described as imitations of fine
jewelry. You can buy fashion jewelry for a fraction of the
cost of fine jewelry. For example, a 1 ct. Princess Cut
Diamond Engagement Ring, will cost around $4800.00 to
$6500.00, depending on the quality of the diamond, the
setting and the jeweler. You can purchase a Cubic Zirconia
look-a-like for around $25.00 to $70.00 at the most.
Fashion jewelry, with its gold
plating, silver platting, synthetic diamonds, Cubic
Zirconia’s and other fake jewelry will never compare to fine
jewelry in terms of looks, quality and staying power. Don’t
get us wrong; we’re not knocking fashion jewelry, were just
making sure that you clearly understand the difference
between the two.
Fashion jewelry may sparkle in
the display case under the specially designed lighting, but
it simply lacks the staying power of the higher-quality
pieces of fine jewelry. Everyone knows that gold and silver
platted jewelry will eventually turn green and could
possibly stain your skin. The fake diamonds eventually loose
their luster, some faster than others depending on how
active the person is. Fashion jewelry was not designed to
stand up to sweat, heat, moisture or exposure to the
elements.
Fine Jewelry;
Crafted To Sparkle, Built To Last
When gemologists cut diamonds
and goldsmiths craft settings, their vision is to craft a
diamond engagement ring, wedding band set, diamond wedding
ring or a diamond stud earring that has a sparkle and a
fiery brilliance that breathtaking. In addition, their
mission is to craft a sturdy design that lasts he tests of
time. True jewelers know that their handiwork can easily
become a family heirloom, that’s why with fine jewelry;
attention to detail is the norm, not the exception.

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